AI Does Not Care About Your Brand
How ChatGPT, Gemini, and Claude Decide Who Gets Recommended
April 15, 2026 — 1:00pm ET / 10am PT
AI platforms are changing how brands get discovered. In this webinar, John Triplett (Director of Strategic Growth of IDX) will break down how systems like ChatGPT, Gemini, and Claude actually decide what brands and content to recommend, and why many companies are currently invisible in AI-driven discovery.
If your team is thinking about how AI is reshaping search, this will give you a practical perspective on what matters now.
Register now to attend live or sign up to receive the on-demand recording after the webinar.
Speaker:
John Triplett
Director of Strategic Growth, IDX
We deliver results across sectors.
Finance / Retail / Healthcare / Food & Drink / SaaS / Recruitment
Turn insight into foresight. We build performance strategies that blend human judgement with AI-powered tools and intelligence.
Drive high-intent traffic while minimizing wastage with precision-built campaigns, constantly tuned by machine learning.
Optimize for visibility in both traditional search and AI-led discovery—today’s search engines and tomorrow’s answer engines.
From TikTok to LinkedIn, our platform specialists turn scrolls into sales with audience-first creative and targeting.
Maximize lifetime value with precision CRM strategies that segment, trigger, and scale customer engagement.
Unify your data layer. From clean architecture to real-time dashboards, we turn your data into a strategic advantage.
Be everywhere your audience is—from CTV to DOOH—with programmatic that delivers reach and relevance.
Transform visits into conversions with frictionless experiences grounded in behavioral insight and testing.
Systemic growth starts with
systemic thinking.
Performance isn't about channel silos anymore. It’s about integrated platforms and expertise—paid media, SEO, CRM, content and UX—working together as one intelligent system. With IDX, you don’t get departments. You get an integrated team of experts organised around your growth goals.
Our strategists, analysts, technology and media experts are aligned to one metric: delivering results that outperform the market.
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Performance experts across data, media, content & strategy